Live Hand Lettering mural
2019
Aranda estudio
Catalunya, Spain
Custom Lettering
On-site live Lettering
Event photography: Carolina Sainz
2019
Aranda estudio
Catalunya, Spain
Custom Lettering
On-site live Lettering
Event photography: Carolina Sainz
Custom Lettering mural on a shop window. To celebrate Aranda estudio and Dentro store new location, both design brands rode a launch party. And while guests were enjoying the opening celebration, my job consisted of writing and drawing on the shop window this Lettering artwork composed of two sentences. The chosen Lettering style was very typographic, following both brands identities.
Although the Lettering style was based on typographic letterforms, before the live artwork at the party, a previous study was made with Calligraphy sketches. That helped to design the composition, to notice the most delicate forms and to find some solutions.