La Puglia 2022
Personal project

Logotype design
Custom Calligraphy

«La Puglia 2022» is how my mom and her sporty friends have called last year bike trip: 6 days and 380 km around the southeastern region of Italy known as La Puglia. It was fun to design the official logotype later printed on the team kit and to watch them wearing it so enthusiastically.
To create the logo I decided to use a round brush, but this time trying to go little farther from the expected brush pen aesthetics. In other words, I broke some of the basic rules so as to get a more interesting texture and global appearance.

Gina Serret
Custom Calligraphy, Lettering & Type design


All works © 2024 by Gina Serret ︎
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Custom Lettering & Type design for Branding, Advertising and Editorial projects

Professional Calligrapher and Letterer specialised in the creation of unique hand-drawn logos and visuals for Advertising, Corporate, Packaging and Editorial design.

Based in Paris, willing to work worldwide.
Paris and Barcelona Luxury Calligraphy & Engraving services

Live Calligraphy, Lettering and Engraving for brand activations, private and corporate events both in Paris and Barcelona areas. Create a unique experience to set your brand apart. Enhance your client’s experience with on-site live Calligraphy and Engraving actions.