Campaign Film for Charlie Paris
2026
Charlie Paris
Paris, France

Calligraphic Performance
Featured Talent
Campaign Film


Creative Bureau: Parady
Created for French watchmaker Charlie Paris, Follow the Line places my calligraphic practice at the heart of the narrative, exploring the intimate connection between human gesture and time. 

Through the precision of the hand, the pressure of ink on paper, and the cadence between each stroke, the campaign draws a subtle parallel between the crafts of calligraphy and horology.
It is a portrait shaped by patience, repetition, and deliberate movement, where written words gradually evolve into a visual language, and every line becomes a measure of time.




Creative & Film Direction: Bastien Grob / Cinematographer: Antoine Ricard / Camera Assistant: Camille Groscaret / Music & Sound Design: Anthony Diliberto / Color Grading: Sully Robert / Make-up Artist: Christine Hubert.
Gina Serret
Custom Calligraphy, Lettering & Type design

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Copyright © 2026 Gina Serret.
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Custom Lettering & Type design for Branding, Advertising and Editorial projects

Professional Calligrapher, Letterer and Designer specialised in the creation of unique hand-drawn logos and visuals for Advertising, Corporate, Packaging and Editorial design.

Based in Paris, willing to work worldwide.
Paris and Barcelona Luxury Calligraphy & Engraving services

Live Calligraphy, Lettering and Engraving for brand activations, private and corporate events both in Paris and Barcelona areas. Create a unique experience to set your brand apart. Enhance your client’s experience with on-site live Calligraphy and Engraving actions.